This innovative spot for MTV Brazil was created by director Dulcidio Caldeira of Paranoid Brazil. Such a clever way to create stop-motion. Apparently, to achieve this effect, the balloons were fastened to a rail which went the length of two football fields. The popper traveled at a rate of 600 balloons per minute.
Lunch Break Video - MTV 2011
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Wow, that was impressive. Very creative, and probably not too expensive to put together. More small companies and agencies need to take note.